★★★★★
"Finally focusing on dentistry, not marketing. Dentplicity handles the intelligence so I can focus on patients."
Built for independent dentistry
Your competitors know your market. Do you?
See what DSOs see. Act before they do.
Get a free, instant report that maps patient demand, flags DSO threats, and surfaces your fastest wins.
DSOs spend $25K+/year on market intelligence. You shouldn't have to.
Practice growth score
734/1000
Market position
#3 of 12
Page 3
Google ranking
12
Keywords ranked
67%
Profile complete
4.8
134 reviews
Market demand index
DSO share of new patients
Referral momentum
High-value mix
Market Reality: Competing against 23 practices for 141K residents.
Launch Invisalign campaign (capture $180K market)
Implement Saturday hours (beat competitors)
Activate social media (0 to 1000 followers)
$204K
Annual opportunity
412%
Projected ROI
90 days
To impact
Competitor
Rating
Dist
Same
Sat
Harbor Pointe Dental
4.8
2.1
Y
N
Balboa Smiles
4.8
1.8
Y
Y
Pacific Dental Group (DSO)
4.2
0.9
N
N
Coastline Dental Partners (DSO)
4.6
1.5
Y
N
Newport Coast Dental (DSO)
4.5
2.6
N
Y
Saturday gap
Only 1/5 open
Wait times
3 week average
Emergency gap
Limited coverage
DSO share
61%
Threat score
82
Action: expand Saturday hours + same-day to win family demand.
92660 demand
+31% family searches
Cosmetic intent
+24% MoM
Unserved zone
Eastbluff visibility gap
Implants
Invisalign
Cosmetic
Emergency
Show Newport Beach demand by ZIP.
Highest demand: 92660 + 92663 with cosmetic spikes.
Flagging 3 DSO clusters within 3 miles.
cosmetic dentist newport beach
2.4k/mo
invisalign newport beach
1.3k/mo
Median income
$142k
Median age
45
Households w/ kids
32%
New movers
9%
PPO 58%
FFS 34%
HMO 8%
Coastal, high-income families over-index on cosmetic and implant demand.
Market size
$3.1M
Match score
96%
Monthly searches
2,390
Potential value
$487K
Keyword
Search
Value
Pos
cosmetic dentist newport beach
2400
$380
Not listed
emergency dentist newport beach
480
$620
Page 2
invisalign newport beach
610
$5.2K
#8
dental implants newport beach
320
$1.8K
Not listed
dentist newport beach
1900
$240
Page 3
Quick wins: whitening + pediatric dentist pages can drive 30+ patients/month.
Launch Invisalign ads for Newport Coast
Build same-day emergency landing page
Fix GBP categories + services
$7.5K
30-day win
15 days
To first rank
52 new
Patients/month
Score trend
+63
Top opportunity
$260K
Strengths
- Cosmetic reputation (5.0 rating)
- High-income patient base
- Same-day scheduling
Weaknesses
- No Saturday hours
- Low Invisalign share
- Emergency visibility gap
Opportunities
- Cosmetic whitening ($210K/yr)
- Implant consult funnel
- Referral partners (endo + ortho)
Threats
- DSO cosmetic chain launching Q3
- Aggressive discount ads
- Review velocity slowdown
1 Saturday hours
2 Cosmetic landing page
3 Referral outreach
Create a back-to-school Instagram post for Newport Beach families.
Drafted a 3-post series with after-school availability + whitening bundle.
Ask DentGPT to create content...
See where patients are coming from, where competitors are moving, and what to do next.
Monitoring 150,000+ dental providers and specialists nationwide.
★★★★★
Trusted by 500+ independent practices
With Dentplicity, you get more patients, more visibility, more growth
73% of patients never scroll past Google page 1
See exactly where you rank
Track your position for every high-value keyword. Spot quick wins that can move you to page 1 in weeks, not months.
Why this matters
When someone searches "dentist near me," 77% of them book with a practice on page 1 of Google. If you're on page 2, most patients will never know you exist. Every position you climb means more patients calling your office.
We track the exact keywords patients in YOUR area are searching, show you where you rank today, and flag the quick wins that can move you up fastest.
- Keyword position tracking by service
- Quick win opportunities flagged
- Monthly search volume + patient value
Patients compare 3-5 practices before booking
Know what the DSO down the street is doing
See competitor ratings, hours, services, and market positioning. Know exactly where you have the advantage.
See what they see
Patients compare 3-5 practices before booking. They look at hours, services, reviews, and how professional your online presence looks. If the DSO down the street has better hours or a shinier website, that's where they'll go.
We show you exactly what your competitors are doing - their strengths, their weaknesses, and the gaps you can exploit. Turn their blind spots into your marketing advantage.
- DSO vs independent breakdown
- Threat level scoring
- Service and hours gap analysis
80% of specialist revenue comes from GP referrals
Referral network intelligence for specialists
70% of specialist revenue comes from GP referrals. DSOs track this obsessively. Now you can too.
Find the right opportunities
See which GPs in your area refer the most — and which ones you're missing. Your marketing coordinator can reach out with confidence.
Build stronger relationships
Track referral patterns over time. Know when a GP's referrals drop off so you can reconnect before they switch to a competitor.
Grow your network strategically
Identify new GPs opening in your area. Be the first specialist they meet. First relationships often become permanent ones.
Practices that post weekly get 2x more patient inquiries
Turn insights into action
DentGPT transforms market intelligence into ready-to-publish content. Social posts, review replies, email campaigns — all on-brand. It's like having a full marketing team, ready whenever you are.
Content that converts
Your market data informs every post. DentGPT knows your competitors, your strengths, and what resonates in your area. Whether you're an orthodontist, oral surgeon, or general dentist — content that speaks to your specialty.
From draft to published in seconds. Instagram, Facebook, Twitter, Google Business — manage all platforms from one dashboard with built-in HIPAA compliance filters.
- Contextual content generation
- HIPAA-aware language
- One-click deployment
BS
brightsmilefamilydental
127 likes
brightsmilefamilydental Dads and grads deserve to smile bright. This season, give the gift of confidence with our professional teeth whitening special.
Same tools, no overhead
Give independent dentists the same tech as DSOs.
You don't need a $50K consulting budget. Just better intelligence.
The intelligence platforms that DSOs pay $25K+/year for. The AI tools their marketing teams use. Now available to every independent practice — free.
Market Demographics
Newport Beach • 5-mile radius
Why it matters: Know who lives near your practice. High-income families prioritize cosmetic work. New movers need a new dentist. Target your marketing to the patients already looking for you.
$127K
Median Income
34%
Families w/ Kids
2,847
New Movers/Year
67%
PPO Coverage
SEO Opportunity Score
Score: 78
Why it matters: 77% of patients search "dentist near me" before booking. If you're not on page 1, you're invisible. We show you exactly which keywords to target and how to rank.
| Keyword | Volume | Your Rank | Opportunity |
|---|---|---|---|
| "dentist irvine" | 2,400/mo | #4 | High |
| "emergency dentist near me" | 880/mo | #11 | Medium |
| "invisalign irvine" | 1,200/mo | #8 | High |
| "teeth whitening newport" | 590/mo | #2 | Defend |
Priority Action Plan
Est. Impact: +23 patients/mo
Why it matters: Don't guess what to do next. We analyze your online presence and give you a ranked list of high-impact actions. Follow the checklist, grow your practice.
✓
Claim Google Business Profile
✓
Add 10+ practice photos
○
Get 5 new Google reviews
High Priority
○
Update Saturday hours
Quick Win
○
Add emergency services to listing
Medium
○
Respond to recent reviews
Quick Win
Real-time market intelligence
AI-powered content creation
Activation playbooks that work
93% of patients say reviews influence their choice. Here's what dentists say about us.
See why we're rated #1 in dental marketing intelligence
Trusted by 500+ practices
4.9 average rating
Over 250 five-star reviews
★★★★★
"The referral intelligence showed us which GPs were sending cases to competitors. We rebuilt those relationships in weeks."
★★★★★
"My front desk loves DentGPT. They respond to reviews in seconds now."
★★★★★
"Discovered $180K in untapped patient demand we didn't know existed. The market map changed how we think about growth."
★★★★★
"We went from page 3 to page 1 for our top keywords in 3 weeks."
★★★★★
"The competitive intel is incredible. I finally understand what the DSO down the street is actually doing — and how to beat them."
★★★★★
"Now I know exactly what the DSO is targeting. We adjusted our hours and services — and we're winning those patients back."
★★★★★
"DentGPT keeps our social media consistent without spending evenings writing posts. Our engagement is up 3x."
★★★★★
"They helped us capture patients we didn't even know were searching for us. Game changer."
Built for specialists
Referral network intelligence for specialists.
See who is sending high-value cases, where DSO referrals are growing, and which general dentists are ready for new partnerships.
Why this matters for your practice
70% of specialist revenue comes from GP referrals. DSOs track this obsessively — they know exactly which GPs send cases, where the leakage is, and who to target next. Now you can too.
Top Referral Opportunities in Your Area
Newport Beach • 10-mile radius
A single active GP referrer = $75K-$150K/year in cases
| GP Practice | Type | Specialty Match | Trend | Volume | Last Referral | Opportunity |
|---|---|---|---|---|---|---|
| Newport Family Dental | Independent | Ortho Perio | ↑ +12% | 8/mo | 2 days ago |
92
|
| Irvine Smiles | Independent | Ortho | — 0% | 4/mo | 1 week ago |
78
|
| Corona del Mar Family | Independent | Endo Oral Surg | ↓ -45% | 1/mo | 45 days |
85
|
| Costa Mesa Dental Group | DSO | Oral Surg | ↑ +8% | 6/mo | 3 days ago |
74
|
| Laguna Beach Family | Independent | Endo Perio | ↓ -15% | 2/mo | 2 weeks ago |
61
|
| Tustin Dental Care | Independent | Ortho Pedo | — 0% | 3/mo | 5 days ago |
58
|
| Huntington Beach Dental | DSO | Ortho | ↑ +22% | 7/mo | Yesterday |
68
|
| Mission Viejo Smiles | Independent | Perio Implants | ↑ +5% | 4/mo | 1 week ago |
72
|
Key Insights
Corona del Mar Family hasn't referred in 45 days. Their endo cases are going to a DSO-affiliated specialist.
2 new independent GPs opened within 5 miles in the last 90 days — prime outreach targets.
DSO market share in your area grew 8% this quarter. 3 GPs are at risk of DSO acquisition.
- Referral volume by GP practice and specialty
- Leakage alerts when referrals shift to DSOs
- Relationship opportunities by procedure demand
Built for oral surgery, endo, perio, ortho, pediatrics, prostho, and more.
AI-powered content
Don't just see insights — act on them
DentGPT turns market intelligence into ready-to-publish content. Social posts, review replies, email campaigns — all on-brand and HIPAA-aware.
Bad reviews don't have to stay bad. The right response turns critics into advocates.
Smart Review Responses
Respond to reviews in seconds with AI-generated, on-brand replies. See more examples →
Google Review
SS
"I've been to better places. The wait time was too long and the front desk seemed rushed. My hygienist was nice but the whole experience felt impersonal."
DentGPT Response
"Steven, thank you for taking the time to share your feedback. We're sorry your visit didn't meet expectations. Your experience matters deeply to us, and we'd love the opportunity to make things right. Dr. Avery has personally asked me to reach out — would you be open to a brief call? We've already reviewed our scheduling process and are making changes. Please reach us at (949) 555-0123."
Patient returned, upgraded to 4 stars
Yelp Review
SS
"Dr. Chen's gentle approach made all the difference for my dental anxiety. The team took extra time to explain every step and even checked in after my procedure. Best dental experience I've ever had!"
DentGPT Response
"We're so glad we could help ease your anxiety, Sly! Dr. Chen believes everyone deserves a stress-free dental experience, and reviews like yours remind us why we do what we do. Thank you for trusting us with your care — we can't wait to see you at your next visit! 😊"
Patient referred 2 family members
B
2,543 likes
brightsmilesdental Dads and Grads deserve to smile bright. Book after-school checkups and our back-to-school special this week.
Practices that post consistently see 40% more website traffic from social.
Social Content Generation
Turn one idea into a 30-day content calendar — posts, captions, hashtags, all on-brand.
Turn one idea into a 30-day content calendar
Generate on-brand captions, offers, and replies
HIPAA-aware language built for dental
Specialty-specific prompts and tone
Don't have time to DIY? The Dentplicity team can run your campaigns, manage your ads, and handle your social presence. We're with you until the very end.
"Independent dentistry is the best thing about dentistry."
Arvind Murthy
Founder & CEO, Dentplicity
Three beliefs that guide us
1
Independent dentistry is the best thing about dentistry
DSOs optimize for shareholders. You optimize for patients. This is why we take their tech and give it away. Independent practices deserve the same intelligence — and the freedom to act on it.
2
Dentists should focus on patients, not marketing
You spent years mastering clinical skills. The market has changed — DSOs have data teams, ad agencies, and intelligence platforms. We level the playing field so you can focus on what you do best.
3
Better information leads to better outcomes
When you know your market — who's competing for your patients, what they're searching for, where the opportunities are — you serve your community better. Information + action = independent dentistry wins.
Knowledge Hub
Grow your practice with expert insights
Free guides, strategies, and industry analysis for independent dentists
Frequently asked questions
Everything practices ask before starting the free grader.
We pull from Google Business, search rankings, review sites, local directories, and competitor profiles to give you a complete market picture. This includes your current search visibility, review sentiment analysis, local SEO rankings, and competitor positioning — everything DSOs track obsessively.
DentGPT uses dental-specific training and HIPAA-aware language filters. All content is editable before publishing. We've trained on thousands of successful dental marketing campaigns, review responses, and social posts to ensure relevance and compliance.
All specialties: general, cosmetic, ortho, oral surgery, endo, perio, pediatric, prostho, and more. Each specialty gets custom-tailored insights — for example, specialists see referral network data, while general practices focus on patient acquisition patterns.
Yes. Enter your address and we show every practice within 5 miles, their ratings, services, hours, and DSO status. You'll see who's growing, who's declining, and where the market gaps are — intelligence that was previously only available to large DSO analytics teams.
We focus on intelligence, not just marketing. You see what DSOs see — market gaps, competitor weaknesses, patient demand patterns. Most tools help you post content; we help you understand your market and make strategic decisions about where to focus your energy.
Yes. We analyze public data only — the same information anyone could find by searching. Your reports are private and never shared. We don't have access to your patient records, EHR, or internal practice management systems.